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产业互联网化大势下,中间商该何去何从?

摘要: 在息息相关的互联网时代下,传统产业依托互联网信息技术实现互联网化,以优化生产要素、更新业务体系、重构商业模式等途径来完成经济转型和升级,充分发挥互联网的优势,将互联网与传统产业深入融合,以产业升级提升经济生产力,最后实现社会财富的增加。

 

广东11选5ZAIXIXIXIANGGUANDEHULIANWANGSHIDAIXIA,CHUANTONGCHANYEYITUOHULIANWANGXINXIJISHUSHIXIANHULIANWANGHUA,YIYOUHUASHENGCHANYAOSU、GENGXINYEWUTIXI、ZHONGGOUSHANGYEMOSHIDENGTUJINGLAIWANCHENGJINGJIZHUANXINGHESHENGJI,CHONGFENFAHUIHULIANWANGDEYOUSHI,JIANGHULIANWANGYUCHUANTONGCHANYESHENRURONGHE,YICHANYESHENGJITISHENGJINGJISHENGCHANLI,ZUIHOUSHIXIANSHEHUICAIFUDEZENGJIA。

CHANYEHULIANWANGHUAYISHIBUKENIZHISHI,ZAIGUOQUDEYILUNLUNCHUANGXINMOSHIXIA,ZHONGJIANSHANGMIANLINZHEBEICHANYEHULIANWANGHUADADIAODEWEIJI,ZUICHANGJIANDETAISHIMOGUOYU“WOMENTONGGUOHULIANWANGXINXIHUA,DADIAOLECHUANTONGXINGYEZHONGDEYICENGYOUYICENGDEZHONGJIANSHANG......CICHUSHENGLVE1WANZI”。

产业互联网化大势下,中间商该何去何从?

广东11选5CHUANTONGCHANYEZAILIYONGHULIANWANGXINXIHUADEGUOCHENGZHONG,CHANGSHIQUDIAOYICENGCENGZHONGJIANSHANG,DANFENFENZAODAOLESHIBAI。ZHEIZHENQIEDEFANYINGCHU,ZHENSHIDESHICHANGJIAOYICHANGJINGZHONG,ZHONGJIANSHANGHUANJIEBIBUKESHAO。MEIGUOXIBEIDAXUEDANNIER•SIPAERBODEQIYEZHONGJIANCENGLILUNZHICHU,ZHONGJIANSHANGDECHUXIANSHIJINGYOU“ZHONGJIANRENDEJIAOYI”BI“XIAOFEIZHEYUGONGHUORENZHIJIANDEZHIJIEJIAOYI”NENGGOUDAILAIGENGDUODELIYI,GAILILUNDUIYUSHICHANGYUNZUOFANGSHIDEJIESHISHI,SHICHANGSHITONGGUOZHONGJIANCENGZUZHIDECELVEDINGJIAHEDIYUEXINGWEILAISHIXIANSHICHANGJUNHENGHUOCHUQINGSHICHANG。

对此,中间商该反思自身价值是什么?

数商云CEO Martin曾担任宝洁(P&G)黄埔工厂HS&E(健康安全环保部)部门经理、PCC(个人洗护用品供应链)新产品启动项目经理,及大中华区香波供应链副总监,认为:在产业链足够长的产业环境下,不可能存在一家企业能为终端用户提供全方位的服务,在过去零配件2c电商、车险2c电商平台都验证了这一点,不少传统产业被商业无情的痛击后妥协了分工,更加认同了中间商存在的价值,中间商的价值可从这三个维度来呈现:

产业互联网化大势下,中间商该何去何从?

数商云CEO:Martin

第1类中间商:利于产业上游资源的整合

广东11选5ZHEIZHONGDIANXINGDEZHONGJIANSHANGSHICHANGSHANGDADAILI、YIPIDENG,TAMENDECUNZAIJIAZHISHITIEJINCHANGJIA,GENGLIJIECHANGJIA,RANGCHANGJIAGENGJUJIAOYUSHENGCHAN,QIWEICHANGJIAJIANSHE、TUOZHANQUYUQUDAO,WANCHENGKUCUN、DIAODU、GANXIANWULIUDENG。YIYANYIBIZHI,CILEIZHONGJIANSHANGDEHEXINJIAZHIWEICHANGJIADUANTIGONGFUWU。

第2类中间商:利于下游采购权的取得

广东11选5ZHEILEIZHONGJIANSHANGSHANYUZHENGHEZHONGDUANZIYUAN,JIANGCHANPINCHENGGONGTUIXIAOJIZHONGDUANXIAOFEIZHE,DANBUYIDINGZHIJIEXIAOSHOUJIZHONGDUANXIAOFEIZHE。JUQICHEHOUSHICHANGWEILI,KEHUDUIPEIJIAN、WEIXIUXIANGMUJIHUWUFAPANDUANHEJUEDING,QIXIAOFEIJUECESHIJIBAWOZAIWEIXIUQIYESHOUZHONG,ERZHEILEIZHONGJIANSHANGZHIXUZHENGHEGONGYINGLIANXIAYOU,FUWUHAOJUBEICAIGOUQUANDEQUDEFANG,ZESHIZUIJIADEJIAZHICHENGXIAN。

第3类中间商:利于润滑上下游的效率

广东11选5ZHEILEIZHONGJIANSHANGSHIYISHANG1、2LEIDEJIEHE,DI1LEIZHONGJIANSHANGHENNANZUODAODAERQUAN,RUQICHELINGPEIJIANHENNANZUODAOLUNTAIZHUANGONGYIYANGDEDAOLI,YINCIWUFACONGDUOJIAODU、DUOYUANCHANPINQUMANZUCAIGOUDUANKEHU。

广东11选5NEIMEJIUHUICHUXIANDI3LEIZHONGJIANSHANG,KANSISHANGXIAYOUZIYUANDOUBUJUBEIJIAOQIANGDEYOUSHI,DANKEYIJIANGZIJIDINGWEIWEIDUOGEDI1LEIZHONGJIANSHANGDEFUWUZHONGJIANSHANG,NENGGOUJUJIYUNYING,TONGSHIDUIJIEDI1LEIQIYE,ZONGTIYUNYINGQILAIXIAOLVGENGGAO,CONGBENZHISHANGWEICHANYELIANDAILAIRUNHUASHANGXIAYOUJIAZHI。

DANGRANLE,ZHEISANLEIZHONGJIANSHANGBINGBUGULICUNZAI,YOUKENENGTONGSHIJUBEI1、2LEISHENZHI3LEIDETEZHENGDEZHONGJIANSHANGCUNZAI。RUTONGWOSHANGSHUDEGUANDIAN,YIJIAQIYEHENNANJIANGFUWUZHONGDUANYONGHUDESHIQINGDOUZUOHAOQIESHOUYIGAO。

那么,中间商能否逆袭产业互联网化?

SHUSHANGYUNNENGGOUJIYUNIKENDINGDEHUIDA,ZHIYAONIXING,SHUSHANGYUNJIUNENGWEINISHIXIAN。NIXIBINGFEISHUOZUAICHANYEHULIANWANGHUA,ERSHIZAICHUANTONGCHANYEFAZHANHULIANWANGXINXIHUADESHIHOU,NINENGCHONGDANGYIMEIUSB,ZAICHANYEHULIANHUADEGUOCHENGZHONG,FAHUIZHONGYAOZUOYONG。ZHONGJIANSHANGKEYIKAIFAJIANLIZHONGLIDEWANGSHANGJIAOYISHICHANG,TIGONGJIAOYICHANGSUO、GUANLIGUIZEYIJIZHICHIJIAOYIDEGEZHONGFUWU,QUSHOURULAIYUANYUZHUYAOSHIYONGJIN;LINGWAIYOUYOUXIAOSHOUZENGZHI、DINGYUEFEI、FUWUFEI、XINXIZHONGJIEYIJIGUANGGAOSHOURUDENG。ZAISHUSHANGYUNTUIJIANDAJIANDEMOSHILI,DINGJIAMOSHIYOUGUDINGJIAGE、PAIMAIHEYIDUIYIXIEYIJIADENG,HAIKEYIXIFENWEILIANGDALEI:

第一大类:水平网络市场制造者水平

WANGLUOSHICHANGZHIZAOZHEKEYIJIANGMAIMAISHUANGFANGJIZHONGDAOYIGESHICHANGSHANGLAIJINXINGXINXIJIAOLIU、GUANGGAO、PAIMAIJINGBIAO、JIAOYI、KUCUNGUANLIDENG,“SHUIPING”DEYISISHIZHIXINGYEFANWEIGUANG,BUXIANZHIXINGYE,JIHUSUOYOUDEXINGYEDOUKEYIZAITONGYIWANGZHANSHANGJINXINGMAOYIHUODONG。

第二大类:垂直网络市场制造者

YUSHUIPINGSHICHANGZHIZAOZHEBUTONGDESHI,CHUIZHIWANGLUOSHICHANGZHIZAOZHEYOUZHEXINGYEFANWEIDEXIANZHI,WANGWANGZHUANYEXINGHENQIANG,DINGWEIZAITEDINGDEZHUANYELINGYUNEI,BIRUQICHEYE、GANGTIEYEHUOJIANZHUYEDENG,HUANQIUCHUWEIWANG、ZHONGGUOZIDONGHUAWANG、SHIJIEJIANZHUJIANSHUZONGWANGDENGDOUSHUYUZHEIYILEI。

 

WENZHANGLAIYUAN:http://www.shushangyun.com/article-1757.html

<本文由数商云•云朵匠原创,商业转载请联系作者获得授权,非商业转载请标明:数商云原创>

作者:云朵匠 | 数商云(微信ID:shushangyun_com)

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